Tool
The Product Thinking Playbook
Download the Playbook
Gain the skills and capacity you need to continuously test, validate and scale your best ideas
Are the ideas in your innovation portfolio capable of achieving what you want them to? Can you visualize the business value each idea will deliver?
Testing, experimenting and real-world validation of Proofs of Concept (POCs) are essential to unlocking the full potential of innovation initiatives. They’re also resource intensive.
That’s where Thoughtworks’ Innovation Catalyst comes in. As you move into new themes and spaces, our experienced consultants can help you validate that you’re building the right thing and ensure you build it right.
What is Innovation Catalyst?
Innovation Catalyst helps organizations establish a repeatable model to curate and test new ideas, reduce idea to viable business case duration, and boost innovation capabilities of product teams. We use Lean Experimentation — a systematic approach to help your teams determine, using the fewest resources possible, whether an idea or initiative will deliver its anticipated value.
The results? You save time and money — teams fail fast and move on when experiments fall short, keeping your innovation pipeline flowing while bringing timely, high-value ideas to market, at the right time.
We partner with your team to:
Build lean prototypes and validate their business value quickly
Iterate on existing prototypes and POCs to increase their value
Support the enterprise or market rollout of Minimum Viable Products (MVPs)
Establish a repeatable model for continuous idea testing and curation
Demonstrate the business value of ideas so you can secure the resources and buy-in needed to scale them into products
Meet the team
