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Investing in innovation: How digital products are redefining retail banking experiences

 

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Spark the extraordinary future of retail banking digital products

 

Recent years have seen a fundamental change in the way customers and banks are interacting. To stay competitive and meet rising customer expectations, banks must go beyond the basics to develop innovative experiences that put customers at the core. 

 

So how are retail banks evolving? What are they investing in? And how are they transforming operations to support the creation of engaging digital products?

We partnered with Forbes Insights to survey 100 retail banking executives to find out.

Read the whitepaper for unique insights from industry leaders that will help you redefine banking experiences for your customers.

In this whitepaper

Discover where retail banks are investing — and why

See the seven ‘mission-critical’ areas that retail banks are investing in to maintain brand equity.

Explore AI’s potential to transform customer engagement

Almost two-thirds of retail banks believe a competitive advantage is only possible through using generative AI. Find out where their investment priorities lie.

The challenges of digital product delivery

Delivering and iterating new digital products is tough. We uncover the top three challenges — and how top performers are breaking down these barriers to digital product success.

Five strategies to balance continuity today with innovation for tomorrow

From adopting a dual-track approach to development and discovery, to focusing on customer-centricity and making business value a key focus.

Discover the state of digital product innovation in the retail banking sector

Contributors

Ian Kelsall

APAC Product Principal for BFSI and Fintech

Neha Madan

Lead Consultant, Product Management

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